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We analyze the decisions of the world’s top marketing and business managers.

We document strategic failures and successes. How they did it, where they went wrong, and how they are innovating in their products and businesses.

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We believe that improving strategic decisions will be the biggest differentiator for growth in the market.

That’s why our network of researchers, analysts and experts look for the main marketing and business actions for you to model and thus improve your results.

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Your access to structured information will give you a different perspective.

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